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9 November 2026
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Healthier Advertising and Sponsorship Policy

Draft beer being poured into a pint glass.

Beer Festival exempt from new health advertising rules

Bedford Borough Council has said that its promotion of the upcoming Bamberg Beer Festival does not breach its new advertising policy restricting the promotion of alcohol because the event was booked before the policy was adopted...
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Young person taking a photo of a BiteBack advert in London

Young Bedford campaigner backs council decision to scrap “unhealthy” advertising

A young campaigner from Bedford has welcomed a decision by Bedford Borough Council to ban "products linked to poor health" in council-owned spaces, calling the policy a "major win"...
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Woman hand rejecting more alcohol from wine bottle in bar Image Brian Jackson Adobe Stock

New policy sees “products linked to poor health” banned from council spaces

Bedford Borough Council has adopted a new policy to ban advertising and sponsorship deals that promote products linked to poor health outcomes - such as junk food, alcohol, gambling...
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