A free Marketing Meetup event next week will look at how businesses in Bedford are adapting and evolving to changing trends and helping Bedford to continue punching above its weight.
Organised by organised by Nicola O’Loughlin of Woodfines Solictors and Fiona Baillie of Optimis Consulting, the Marketing Meetup: Bedford, is an informal, friendly place for the marketers of Bedfordshire to meet, learn, and share knowledge with one another.
The event at Bedford Heights on 10 July will be their 10th meeting, so organisers have set a theme for the event that will look at how Bedford business is adapting to 21st century needs.
As well as giving attendees a chance to network and create new contacts, organisers have invited two speakers to talk about how their businesses are evolving to current trends and disrupting the market to meet 21st audience demands.
Bedford Independent’s Paul Hutchinson will look at the inception of Bedford’s 21st news desk, why it’s primarily online and what it’s doing to help influence news reporting not just in Bedford but in other parts of the UK too.
“The internet is the only source of news showing growth, so how can marketing and PR managers capitalise on this?” says Paul.
“We’re really excited to be able to share with attendees what we’ve found out about online news in our own research and learnt through our own experiences.”
Meanwhile, Tom Foddy of Wells & Co Charles Wells will look at how the fifth generation of Wells’ are responding to changing trends and making their own mark on one of Bedford’s oldest businesses.
The event starts at 6pm with drinks and snacks. To register your attendance, head to Marketing Meetup website.