People of Bedford are being urged to prioritise their heart health by getting a free blood pressure test when they do their weekly food shop.
Tesco has partnered with the British Heart Foundation (BHF) to encourage people in Bedfordshire to take a moment for their wellbeing this month by visiting a Tesco pharmacy for a quick and friendly blood pressure check.
Latest information from the Office for Health Improvement and Disparities (OHID) estimates that 48,000 people in Bedfordshire are living with undiagnosed high blood pressure.
Professor Bryan Williams OBE, chief scientific and medical officer at the British Heart Foundation, said: “High blood pressure affects roughly one in three adults, yet many people remain unaware they have it because it usually presents no obvious signs.
“When it goes undetected, it can significantly raise the risk of heart attacks and strokes, which is why it’s so important for as many people as possible to get their blood pressure checked.
“Getting your blood pressure checked at a community location like your local Tesco is quick, straightforward and could be one of the most vital steps you take to protect your heart and overall health. Know your numbers this Heart Month.”
When identified early, high blood pressure can be effectively managed, helping to protect long‑term health.
Everyday routine
Tom Lye, category director for health & wellness at Tesco, said: “We want looking after your health to feel as simple as going into Tesco to do a shop.
“Our pharmacy teams are here to offer a quick, friendly blood pressure check, no fuss, no appointment needed. A few minutes in store can help to give peace of mind or get you support early if it’s needed.”
Tesco pharmacy teams offer free walk-in and pre-booked 10‑minute blood pressure checks, carried out in private consultation rooms.
Staff are trained to explain the results clearly and, if a raised reading is detected, guide customers towards the appropriate next steps or support.
The latest campaign, which has launched during heart month (February), builds on the partnership between Tesco and the British Heart Foundation, encouraging the public to fit a blood pressure check into their everyday routine.
As well as the free in-store checks, Tesco magazine and the Tesco real food website are featuring heart-healthy recipes, including dishes with low salt and low saturated fat to help customers cook confidently at home.
Until 1 March, customers can also choose to round up their shop to the nearest £1 to raise money for the health charity partnership.
