A man was robbed on Manton Lane, Bedford on Christmas Day after being threatened with a knife.
The victim was approached by a man on a bike around 12.20am on Christmas Day, the man then threatened him with a knife and made off with his Rolex Submariner watch and cash.
The offender is described as wearing a dark coloured hooded Puffa jacket, fastened with poppers and with the hood worn up, a dark scarf covering his face.
He also had dark Adidas tracksuit bottoms with three white stripes down the outside of each leg and dark coloured trainers.
He was riding a dark coloured mountain bike.
DC Helen Howson, investigating, said: “This sort of offending will not be tolerated and we would like to hear from anyone who can help with our investigation.
“Plus, if anyone has been given or bought a Rolex Submariner watch over the festive period, please get in touch with us as it may have been stolen.”
Anyone with any information is asked to contact police on 101 or via the Bedfordshire Police website quoting reference 40/72751/19.
You can also report information via Crimestoppers anonymously on 0800 555 111.