M&S and WHSmith collaborate to bring Food to Go concept to Bedford

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M&S at WH Smith artist impression

From next week, an M&S food offering will back in Bedford town centre, barely a month after the controversial branch closure on 4 May.

In a collaboration with WHSmith, the M&S Food to Go offering will be available from the Harpur Centre store from Tuesday 18 June.

The Food to Go area will sell popular M&S lunchtime staples plus snack and picnic products including deli items and sweet treats.

Artwork shared by the two high street retailers suggests there may also be a Click & Collect counter for online M&S customers too.

Local resident, Helen Patterson, mounted a high-profile campaign to save M&S which was supported by the Bedford Independent, the Mayor and Mohammad Yasin MP.

“It’s exciting news, it’s important to keep the M&S brand on the High Street, but it’s caused a bit of confusion,” said Helen.

“People are assuming it’s a sign that M&S are coming back when it’s actually a case of WHSmith being smart and realising there’s an opportunity to provide an offering in their store under the franchise model they already operate for M&S elsewhere.

“I daresay M&S will be paying attention to this and, if there’s a demand, they may consider opening a dedicated food hall. Watch this space…”

Local customers will be able to pick up an opening offer of a 10% off M&S food voucher from WHSmith in the first week.