Head of Business Development

    11
    Source
    Cranfield University
    Category
    Marketing / Media / PR
    Location
    Cranfield
    Hours
    37 hours per week, normally worked Monday to Friday. Flexible working will be considered.
    Salary
    Full time starting salary is normally in the range of £55,753 to £61,942 per annum with with potential progression to to £76,988 per annum
    Job description

    This role sits within the Strategic Marketing, Business Development and Partnerships team within the School of Management. This team is responsible for three key areas of activity:

    1. Marketing for our executive award bearing programmes our Full-time MBA, Executive MBA, award-bearing apprenticeships and digital portfolio: full accountability and budgetary responsibility for the end-to-end marketing of our Full-time MBA, Executive MBA, award-bearing apprenticeships and digital portfolio.
    2. Student recruitment and admissions for our Full-time MBA, Executive MBA, award-bearing apprenticeships and digital portfolio: student recruitment, conversion and lead nurturing for each of our cohorts.
    3. Partnerships: covering academic and business partnerships, delivering academic study tours, ownership of school rankings and accreditations.

    The world of postgraduate education is constantly changing, and with over 50 years of success so far, Cranfield has a strong presence in this space. As we navigate our next chapter of growth, we are looking for a Head of Business Development to drive our growth agenda in the direct to student and B2B space.

    As a core strategic role for the school, there is scope to work closely with the Head of Marketing to develop lead generation strategies and truly own and drive the nurturing and conversion process. You’ll have full ownership of our pipeline and work closely with wider Cranfield University colleagues throughout the full admissions process. From working on tenders with large corporates, through to direct interviewing of potential students, this role has potential to be different every day.

    About You

    As the Head of Business Development, you will drive the student recruitment strategy, with full ownership of the sales funnel across our MBA, Executive MBA and DBA portfolio. The successful candidate will need to demonstrate proven experience in business development and the required understanding of the MBA market and student recruitment. In addition, they will have prior experience of working at Executive Committee Level and will be able demonstrate the ability to lead on the development of innovation solutions that contribute to strategic change. Higher education or corporate sector experience along with an MBA would be beneficial but not a mandatory factor in our recruitment.

    In return, the successful applicant will have exciting opportunities for career development in this key senior position, and to be at the forefront of promoting our world leading research and education, joining a supportive team and environment.

    Our Values and Commitments

    Our shared, stated values help to define who we are and underpin everything we do: Ambition; Impact; Respect; and Community. Find out more here.

    We aim to create and maintain a culture in which everyone can work and study together and realise their full potential. We are a Disability Confident Employer and proud members of the Stonewall Diversity Champions Programme.We are also committed to actively exploring flexible working options for each role.  Find out more about our key commitments to Equality, Diversity and Inclusion and Flexible Working here.

    Working Arrangements

    Collaborating and connecting are integral to so much of what we do. Our Working Arrangements Framework provides many staff with the opportunity to flexibly combine on-site and remote working, where job roles allow, balancing the needs of our community of staff, students, clients and partners.

    How to apply

    For an informal discussion about this opportunity, please contact Sarah Hatcher, Director of Strategic Marketing and Partnerships by email in the first instance to Sarah.A.Hatcher@cranfield.ac.uk

    Please do not hesitate to contact us for further details on E: hrrecruitment@cranfield.ac.uk. Please quote reference number 4158.

    Closing date for receipt of applications: 15 August 2022

    How to apply