Crews from Bedford Fire Station leapt into action yesterday (Monday) after reports of a dog in trouble in the river in Shefford.
Lola, a German Shepherd, found herself in trouble in the water and in urgent need of help.
Blue Watch were dispatched from Bedford Fire Station to Shefford to rescue her, and luckily her owner had provided a what3words address to the control room meaning that the team could accurately locate the pair as quickly as possible.
Group Commander Robert Hulatt said: “Fortunately for Lola the dog, our specialist-trained crews from Bedford Fire Station responded quickly to rescue her from the river.
“As we progress through the summer months many of us are enjoying Bedfordshire’s lakes and rivers. If your dog gets into trouble in open water, we urge you to follow the example of Lola’s owners and never to try to enter the water to rescue a dog or person in trouble.
“Instead, call 999 immediately and ask for the fire service.’
Giles Rhys Jones, CMO at what3words said: ‘It certainly sounds like Lola had a ‘ruff’ morning, and we’re so glad to hear that our technology supported the heroic Bedford Fire team with her rescue.
“For situations like this – when every minute matters – it’s worth having the free what3words app on your phone to ensure you can always communicate exactly where help is needed.’